Ka-Ching šŸ’° Content Results by Nicholas Godwin

Results by Nicholas Godwin

You know the saying, “If you didn’t track it, it didn’t hapen.”

This is me showing you I make things HAPPEN. šŸŽÆ

Just one problem:

I ghostwrite 90% of my work ā€” so I don’t get the credit for most of my work.

Then there’s this other 7% of my work that mysteriously ends up published under other people’s or companies’ names or just floating in the nameless void.

Less than 3% of my work is in my name.

But thisĀ pageĀ gives you a glimpse into the business results you can expect with my craft.

I mean, the head of content atĀ Convert Cart ($10 million ARR) had this to say about my work:

Table of Contents

Quick Portfolio

Frustration-Free Packaging on Amazon: The Ultimate Guide for Sellers (and Vendors)

https://www.business2community.com/ecommerce/frustration-free-packaging-the-ultimate-guide-for-amazon-sellers-and-vendors/Ā 

Money in the Hands of AI: How Big Brands and Banks Bank on AI for Cybersecurity

https://techwriteresearcher.com/bank-ai-for-cybersecurity

5 Examples of Successful Hyper-Personalization that Worked

https://www.business2community.com/digital-marketing/5-examples-of-successful-hyper-personalization-that-worked/

5 Tests to Identify Influencers That Will Deliver Real Results

https://www.referralcandy.com/blog/finding-real-influencers

22 Black Friday Marketing Ideas to Drive Record Sales

https://www.referralcandy.com/blog/black-friday-marketing-ideas

15 Product Bundling Examples That Convert (& 10 Proven Ideas)

https://www.convertcart.com/blog/product-bundling-examples

How and Why You Should Put Your Children on Payroll to Save $12,000 a Year

https://www.mds.co/blog/how-and-why-you-should-put-your-children-on-payroll-to-save-12-000-a-year

Šœarketing partnership ideas for DTC brands

https://www.metrilo.com/blog/marketing-partnership-ideas-for-dtc-brandsĀ 

Portfolio across multiple platforms

https://muckrack.com/nicholasgodwin/portfolio/list

My Process (Simplified Version)

I’ll show you the results I generated from one content and a rough idea of how I command these results.

Let’s go!

Results for Magento End 1 End of Life

I created this content a while ago when Magento 1 was coming to its end of life (EOL). Iā€™ll use that content to lay the foundation of how I drive growth with content.

Content title: Magento 1 End of Life: How You Respond Should

Link:Ā https://ecommerce-platforms.com/ecommerce-resources/magento-1-end-of-lifeĀ 

šŸ†Ā SERP ranking:

šŸ„‰ Google ā€” #3

šŸ„‡ Bing ā€” #1

šŸ„ˆ Yandex ā€” #2

Main Keyword: Magento 1 End of Life.

Global search volume: 2,500.

% search traffic: 3% of total US traffic.

Backlinks: 25 with 80% dofollow links.

NOTE: I have updated this content yearly since I published it in 2020.

Ranking of Nicholas Godwin's content on Google Search results pages ā€” Magento 1 End of Life.

How I do it: šŸ† Content planning and execution process

āš”ļøĀ Step #1: I chose a keyword and topic based on real-world demand.

This article had a total addressable market (TAM) of 250,000 merchants who use Magento to manage their businesses and over 730,000 total Magento user base. And since only 11,000 users had migrated to Magento 2, this topic would be in high demand.

So, the topic and keyword are viable for Ecommerce Platformsā€™ website and businessā€”eCommerce software review. In the article, I helped readers see viable Magento alternatives.

āš”ļøĀ Step #2: Analyzed search intent, researched competitors, and determined other relevant keywords.

I looked at discussions, questions, and answers on this topic across platforms like Reddit and Quora to get a clearer idea of what people thought of Magento 1 and switching to Magento 2.

I discovered that people migrated their shops to a new eCommerce software instead of switching from Magento 1 to Magento 2. This explains why, of the 733,000 Magento users, only 250,000 merchants were active, and about 11,000 used Magento 2.

Notice that this piece of content focused on providing migration options for readers. This content path ties nicely with the search intent for this topicā€”how to manage Magento 1 End of Life (i.e., the consideration stage of the buyerā€™s journey).

šŸ“œ Side Note

šŸ“œ Side Note

Realizing this trend led me to interview an eCommerce shop migration service.

Click Here to Read It

I also read authoritative resources from Adobe (Magentoā€™s parent company) and others on Magentoā€™s plans and their Magento 1 EOL plans.

Next, I used Frase, Semrush, and Clearscope to find topical competitor and search engine keyword data.

āš”ļøĀ Step #3: Outline the post.

I used the data I gathered from steps 1 and 2 to guide my outline development. I also used Semrush, Frase, and the Outlines feature on Clearscope to develop theĀ structure for this content.

āš”ļøĀ Step #4: Wrote the article using the information from the outline and strategy notes.

āš”ļøĀ Step #5: Optimized the content using Clearscope.

āš”ļøĀ Step #6: Used Grammarly Premium to edit the post.

āš”ļøĀ Step #7: I sent the post for final proofreading and publishing.

Content Samples + Performance Data (Rank, Traffic, Keywords, and Backlinks)

10 Brilliant Customer Service Training Games

https://hiverhq.com/blog/customer-service-training-gamesĀ 

Number of ranking organic KW: 810Ā (Jan. 2024)

Organic traffic per month: 2,194 (Jan. 2024)

Top rank: #1Ā (Jan. 2024)

Backlinks: 88 dofollow and 1,127 nofollow links. (7.8% dofollow) ā€”Ā Jan. 2024.

Summary of performance results for customer service training games.
Performance results for 10 Brilliant Customer Service Training Games.

Performance graph for customer service training games over time.
This content was doing over 1000 visitors monthly after we published it in early 2020. That traffic spiked and stayed high by 100% after we refreshed it in July 2023, speedily climbing to over 2000 visitors two months after refreshing the asset with new keywords and minor content changes. It has maintained over 2000 leads monthly with equally high conversion.

How to Write Effective Apology Emails to Customers

https://hiverhq.com/blog/customer-service-apology-emailĀ 

Number of ranking organic KW: 1,859

Organic traffic per month: 427

Top rank: #8

Backlinks: 61 dofollow and 189 nofollow links. (24.4% dofollow)

Summary of performanc results for How to Write Effective Apology Emails to Customers.
Historical performance of keywords for How to Write Effective Apology Emails to Customers.

Performance graph of How to Write Effective Apology Emails to Customers.
I published this content first in 2020, which has performed well over the years. It experienced a traffic drop in Jan. 2023 through April 203 before I reworked it, and it started gaining search rankings again.

How to Write and Publish Your First Blog Post in 10 Steps

https://www.bluehost.com/blog/how-to-write-and-publish-your-first-blog-post/Ā 

Number of ranking organic KW: 902

Organic traffic per month: 1,833

Top rank: #3

Backlinks: 18 dofollow and 27 nofollow links. (40% dofollow)

How to publish your first post performance overview.
Rank change over time for How to Write and Publish Your First Blog Post in 10 Steps.

Rank change graph for How to Write and Publish Your First Blog Post in 10 Steps.

15 Product Bundling Examples That Convert (& 9 Proven Ideas)

https://www.convertcart.com/blog/product-bundling-examples

Number of ranking organic KW: 286

Organic traffic per month: 1,641

Top rank: #1

Backlinks: 77 dofollow and 50 nofollow links. (60.6% dofollow)

Performance summary for 15 Product Bundling Examples That Convert (& 9 Proven Ideas).
Keyword ranking history for 15 Product Bundling Examples That Convert (& 9 Proven Ideas).

Traffic graph for 15 Product Bundling Examples That Convert (& 9 Proven Ideas).

Is Wix Free? Everything You Need To Know Before You Commit

https://www.bluehost.com/blog/is-wix-free/

Number of ranking organic KW: 251

Organic traffic per month: 73

Top rank: #5

Backlinks: 2 dofollow and 0 nofollow links. (100% dofollow)

Perormance summary for Is Wix Free? Everything You Need To Know Before You Commit
Performance graph for Is Wix Free? Everything You Need To Know Before You Commit

A new published blog post (published November 2023) drives significant traffic for Bluehost, with some keywords ranking in position #5 and attracting as many as 42 monthly visits (1.1% of total search volume).

Keywords ranking for Is Wix Free? Everything You Need To Know Before You Commit

Marketing Partnership Ideas for DTC Brands

https://www.metrilo.com/blog/marketing-partnership-ideas-for-dtc-brands

Number of ranking organic KW: 11

Organic traffic per month: 9

Top rank: #3

Backlinks: 4 dofollow and 2 nofollow links. (66.7% dofollow)

Performance summary of Marketing Partnership Ideas for DTC Brands.
Historical chart of Marketing Partnership Ideas for DTC Brands.

Graph of Marketing Partnership Ideas for DTC Brands.
This content peaked in June 2023 and dropped off every month afterward. We fixed it by refreshing and republishing it with new, relevant keywords. Although the Dec. 2023 Google updates impacted it, this asset performs well.

More Blog Post Samples

My 6k+ word deep-dive content on B2B SaaS SEO for The Blogsmith’s marketing and client acquisition campaigns.Ā Hereā€™s the final draft, complete with theĀ keyword research, audience targeting data, and SERP researchĀ and optimization:

Find more samples of my work here: Portfolio.

Testimonials

Previous clients have said really nice things about me. See them on the testimonials page of this website and on my LinkedIn.

Click on any of these to see testimonials:

On this website On LinkedIn

Ā 

Average Client Rating on LinkedIn

Excellent work on this, Nicholas. Content depth, sentence structure, benefits for the readers, it’s all in there!

Infor M3 Cloud

Niches

Resources

Process

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Contact

Homericly by Nicholas Godwin

USA šŸ‡ŗšŸ‡ø
1013 Centre Road Suite 403S, Wilmington 19805, DE.

CanadaĀ šŸ‡ØšŸ‡¦
186 Londonderry Street, Oshawa, ON L1J 6Z3.